I was the most excited ever as I prepared to sit 4th row, seat 5 , section D at the Formation World Tour, Houston (1st leg)...
the Shard, a vertical city; one of the world's most recognizable & beautiful buildings with striking architectural features is London's highest viewing platform.
For those not fully aware of what 'Ivy Park' is all about; Beyoncé joint venture with Topshop Clothing, nothing close to an "over night" figuration but was years in the making. Which BEYONCE presented the idea, the mission statement, the purpose, and the marketing strategy to the chief executive of Topshop😌
The name Ivy Park? Simple. Ivy (Roman Numeral IV hence Blue Ivy) and Park because its a commonality. We can all go there; we're all welcomed.